How important are Keywords?
Readers,
Most website designers ask me if they should even bother adding
keywords "meta tags" when designing a clients website and if it will
make any difference anymore now that Google has changed the rules.
Just
for some bit of history before you could have as many keywords as
possible for your website to help attract customers searching within
those words but Google quickly caught on that it made competition
extremely difficult. Many websites were adding words that didn't apply
to the website and made it harder for searchers on Google to find the
proper website.
The updated rule of thumb is you are still able to have them but
under a small amount (TIP: 10 OR LESS) making it more effective to find
websites because now they are only able to add words that directly
relate to the website at hand.
Tip: make sure you don't waste your 10 words trying to use
plurals because Google only sees the single value of the word and
includes plurals automatically. Also you are not able to have a string
of more then one word as a keyword term.
Thanks for Reading!
Sean Hurley
96Robots
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